Jenny Packham's Spring/Summer 2017 collection beams with old romance, yet has a modern twist that reaches out to brides seeking something less traditional.

With a rustic theme in mind, Packham created a beautiful, relaxed bridal collection. Focusing on attention to detail with embellishment and silk tulle overlays reoccurring throughout.  Despite the absence of corsets and ball gowns in the collection, Jenny Packham’s form-fitting designs featured open backs and plunging necklines, delicately crafted to showcase any bride's figure. Floral adornments and elaborate embellishments exude modern glamour as Packham’s romance and wanderlust spirit has been captured throughout the designs.

jenny packham bridal spring

jenny packham bridal spring

Though the collection is unconventional, Packham’s designs offer a unique wow factor, as the signature pieces hold an ethereal essence. Soft ivories and dainty sleeves have gypsy-inspired accents, perfect for a garden wedding.

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The level of detail throughout the collection is exquisite as Packham continues to wow with the long line sequin accentuating the figure to draw in the waistline.  The doused sequin gowns create illusions that complement the bride and the variety of styles allow brides to choose a neckline which suits them.

jenny packham bridal spring

Delicate detailing of the high quality beading offers brides a contemporary glamour. With gold and silver sequins scattered over the gown, this creates a bold effect which is breath taking.

jenny packham bridal spring

jenny packham bridal spring

Taking a more subtle approach, Packham offers gowns for a bride of many tastes. We found ourselves lusting over the bateau necklines, which are complemented through the intricate embellishment of sequins and jewels. Packham offers versatility in the bridal world, including various necklines and sleeve styles catering to a number of brides.

jenny packham bridal spring

From soft ivories to crisp whites, the almond mint green dress with pink floral applique and balloon sleeves was a real show stopper. With a rustic elegance theme in mind, this dress sets the tone for an elaborate wedding.  We love this dress for a more modern bride seeking a dress which pushes the boundaries.

jenny packham bridal spring

The enchanting collection is distinguished through the incredible craftsmanship. Each gown represents a modern romance perfect for an outdoor wedding.

- Rachael Houston